Live Sports Video for Bookmakers

Synergy Sports works closely with betting operators to enhance their live in-play experience by providing quality live streams.


Customized Betting-Specific Live Sports Video Portfolio

Over the past 18 months Synergy Sports has built the largest basketball video rights portfolio in the market using an innovative and sustainable business model. Our unique, never seen before basketball portfolio allows savvy bookmakers to differentiate themselves through an array of domestic and international rights that are largely unencumbered by any marketing restrictions.

Through a combination of geographic dispersion and careful curation, Synergy Sports provides live basketball video to enrich your users in-play betting experience. With a mix of live video coverage that accommodates your preferences around the time of day, day of week and time of year, coverage can all be catered for and using a betting data provider of your own choosing.

While basketball has been the initial base upon which the portfolio has been built, growth into further sports will become a key focus in the near future.

With bettors in mind, wherever they are in the world Synergy has a unique inventory of sporting competitions to enhance your sportsbook.

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A Proven Track Record in Technology and Live Streaming

Through acquisitions, internal product development and close partnerships, Synergy Sports has combined best in class production solutions to rapidly scale the capabilities of our partners around the world to capture and distribute low latency live video. The senior team at Synergy Sports has an impressive track record in sports technology, live streaming and betting, with the backing of high profile investors to fuel rapid growth.

Endorsed by FIBA and developed and optimised specifically for basketball, technology is at the core of our business. Synergy Sports offers easy and flexible integration options allowing clients to use our API service to integrate live video within their own media player or use the Synergy Sports media player service. Our technology is underpinned by comprehensive documentation, service levels and a 24/7 live support and monitoring service.

A Customer-Focused Approach to Commercialising Streaming Rights

Synergy Sports offers betting operators an accelerated opportunity to enter and acquire customers in new markets with unique domestic competition streaming.

Synergy Sports provides a collaborative working style, offering tailored packages in line with your business objectives and working closely with its partners to solve customer challenges. We welcome your insights and input to drive our customer-centric approach to making a difference in the market.

As Synergy Sports continues to expand its world-class Computer Vision and AI capabilities, there are foundation partnership opportunities for early movers.

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Whether you want more information on our company or our product range, you’re interested in our technology or want to partner with us, let’s talk.

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