February 9, 2021
The 2021 Brasileirão (the second tier of men’s basketball in Brazil) will have 100% of its games accessible to fans via CBB TV thanks to its partnership with Synergy Sports and TVN Sports. By introducing the FIBA Connected Stadium to Brazil, all team arenas have had patented Synergy Sports Automated Capture Systems installed that will be used to seamlessly capture every game.
In combination with Synergy Sports’ other broadcast tools and products, streamed games will be turned into full productions with live statistics and graphics. One game per round of the championship will also be available via the CBB and TVN Sports Facebook pages.
“We have achieved a very important step forward for Brazilian basketball. Having 100% of the Brasileirão matches broadcast and accessible is a gift for fans and expands the visibility of our national basketball. With broadcasts of international quality, this is an important part of our fan-focused strategy” stressed the President of the CBB, Guy Peixoto Jr.
Discussing the partnership, Synergy Sports CEO Mark Silver said “Having the Brasileirão using the FIBA Connected Stadium and our automated technology is a major step for reaching fans across Brazil, and will contribute to growing the sport of basketball throughout South America. As the new season is ready to tip off, Synergy Sports is excited to help Brazilian basketball fans follow and engage with their favorite teams.”
“With the Brasileirão games having tipped off on February 8th , Synergy Sports is not only excited to be working with the CBB to bring live games to fans, but helping the entire basketball community. Referees will benefit in their decision making from access to instant replay, coaches benefit from having easy access to more video and players gain increased exposure.” said Marcelo Gallicchio, Partnerships Director at Synergy Sports.
To watch all 80 Brasileirão games, fans simply need to register for free at https://cbbtv.tvnsports.com.br/