Last updated January 26, 2023

Synergy Sports Technology, LLC (a member of the Sportradar Group) and its affiliated communities/entities/subsidiaries (collectively “COMPANY”, “us,” “our,” or “we”) understands that your privacy is important to you and is committed to being transparent about the technologies it uses. This Cookie Policy (“Policy”) describes our use of cookies, web beacons, pixels, and similar tracking technologies (collectively “Cookies and Other Tracking Technologies”) when you visit or any other site on which this Policy is posted (a “Site,” and collectively, the “Sites”). Please note that the types of cookies used may vary across our Sites and have therefore been appropriately reflected for each Site under the section below titled “What Cookies Do We Use and Why.”


What are Cookies and Other Tracking Technologies?

Cookies are small, commonly-used files that are transferred to your computer by us or a third-party when you allow your web browser to accept cookies. Similarly, our third-party service providers, may use web beacons, pixel tags or similar tracking technologies, which are typically small pieces of code placed on a web page to monitor behavior and collect certain data regarding the actions of our guests online. A cookie file stores information such as your IP address, information about the content you view, information about the content you provide so you don’t have to re-enter it each time you visit our Sites, and your preferences and settings. Cookies allow us or a third-party to recognize you and make your next visit to our Sites easier and more useful to you.


What Cookies Do We Use and Why

We use the following cookies:


Category Name Use
Strictly Necessary Cookies SERVERID These cookies are necessary to offer the basic functionalities of our Site, to deliver the services the users have requested, and to remember a user’s cookie
Performance Cookies _ga, _gat, _gid These cookies are associated with Google Universal Analytics. They collect information about how users use a website, such as recording visitor numbers and demographics. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. They are only used
to improve how a website works.
Persistent Cookies
Functionality Cookies
Administrator Cookies
Analytics Cookies Google Analytics, Heap Analytics These cookies collect data to help us understand how our
visitors use the Sites and how we can improve the Sites.


What Are Your Choices Regarding Cookies

You can manage or disable cookies at any time by adjusting your privacy preferences regarding the use of cookies and similar technologies through our Site’s Cookie Manager or your browser. You can access our Site’s Cookie Manager through the blue and white shield icon at the left bottom corner of your screen.

Some web browsers allow you to reject cookies or to alert you when a Cookie is placed on your computer, tablet, or mobile device. You may be able to reject mobile device identifiers by activating the appropriate setting on your mobile device. Although you are not required to accept Synergy cookies or mobile device identifiers, if you block or reject them, you may not have access to all features available through the Site. For further information about how to manage cookies through your browser, please refer to your browser “Help,” “Tool” or “Edit” section or see

If you want to remove previously-stored cookies, you can manually delete the cookies at any time. However, this will not prevent the Sites from placing further cookies on your device unless and until you adjust your Internet browser setting as described above.

You may opt out of receiving certain cookies and certain trackers by visiting the Network Advertising Initiative (“NAI”) opt out page or the Digital Advertising Alliance (“DAA”) opt out page, or by installing the DAA’s AppChoice app (for iOS; for Android) on your mobile computing device. When you use these opt-out features, an “opt-out” Cookie will be placed on your computer, tablet, or mobile computing device indicating that you do not want to receive interest-based advertising from NAI or DAA member If you delete cookies on your computer, tablet, or mobile computing device, you may need to opt out again. For information about how to opt out of interest-based advertising on mobile devices, please visit You will need to opt out of each browser and device for which you desire to apply these opt-out features.

Even after opting out of Behavioral Advertising, you may still see Synergy advertisements that are not interest-based (i.e., not targeted toward you). Also, opting out does not mean that Synergy is no longer using Tracking Tools — Synergy still may collect information about your use of the Site even after you have opted out of Behavioral Advertising and may still serve advertisements to you via the Site based on information it collects via the site.

Although we directly use certain cookies, be aware that some cookies are placed by a third party on your device and provide information to us and third parties about your browsing habits (such as your visits to our Site, the pages you have visited, and the links and advertisements you have clicked). These cookies can be used to determine whether certain third-party services are being used, to identify your interests, and to serve advertisements relevant to you. We do not control third party cookies and we are not responsible for their privacy policies and practices. Please be aware that some cookies placed by third parties can continue to track your activities online even after you have left our Site.


How to Contact Us

Should you have any questions or requests relating to our use of cookies, please submit them via:

This Form.

Or contact our Data Protection Officer by using the contact details provided below:

Mr. Stefano Celardo (Data Protection Officer)